November 5, 2012

rough sketch: zac of tea in the woods

this weekend consisted of drinking lots of green tea, reading pretty magazines, and probably watching a little too much hulu. sickness hit my house on saturday, but i'm finally emerging from the haze to introduce you to zac schafer, a southern californian designer/entrepreneur who started tea in the woods- a company that seriously makes the best shirts [my husband and i both have 'tea' shirts!] and other goods.

 check out their shop to see all their amazing stuff! :)



q. // when did you start tea in the woods, + what prompted you to start?

[ a ] we started tea early 2008 but it was more of a project at that point. 2010 is when we started giving it more serious attention. it was inspired by the shapes, language, typography and cultural elements of the basque country in spain.

q. // what inspires you + where do you find it?

[ a ] line and shape, contrast, language, simplicity... those are the core elements of our inspiration. we find it in clay, vector art, water, print and travel.

q. // when you're not creating a new design, what's your favorite thing to do?

[ a ] camp, surf, climb, and clay. if i'm involved in any of those activities, i'm wearing a smile.

fill in the blank:
i have a penchant for... balance and simplicity.





fun fact... zac is brother to sam, who was featured here a couple weeks ago!!

happy, lovely monday to you all!!

xo,
ashley

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